Gail Gallie
Founder & Project Chair
Gail Gallie has an extensive background in global advocacy and campaigning. Following a foundation in advertising as CEO of award-winning agency Fallon and stints at the BBC and Comic Relief, she co-led the creation of the UN Global Goals Campaign and co-founded Project Everyone with Richard Curtis and Kate Garvey.
Since then she has been a driving force behind the global convening network, Goals House, and has become someone who can reliably mobilize coalitions to develop powerful, cross-platform campaigns which disrupt culture.
Jay Lipman
Co-Founder, Finance and Investments
Jay Lipman is a pioneer in sustainable investment, having founded Ethic, a platform that uses data and technology to create investment portfolios that align with environmental values.
His experience in financial innovation, particularly around ESG investing, enables him to offer invaluable insight into the financial mechanisms that support nature-positive initiatives, as seen in his recent work for Nature2 to make nature an asset class.
Catherine Kimmel
Co-Founder, Talent and Philanthropy
Catherine Kimmel is a seasoned connector – working with influential figures across sectors on their impact strategies and campaigns. Catherine has worked directly with President Mikhail Gorbachev’s (Global Green Cross International), Bono’s (ONE and RED), Pharrell Williams (Yellow), Al Gore’s (Climate Reality Project), José Andrés (World Central Kitchen), The Elizabeth Taylor AIDS Foundation, and Global Witness. She co-founded The Artemis Agency, and will be leading the talent and philanthropy strategy for THE NAT.
LinkedIn ↗Rachel Muscat
Co-Creative Director
Rachel Muscat is an international brand builder and trend forecaster who has worked within global powerhouses like adidas and Yeezy, and as co-founder and CEO of Humanrace in partnership with Pharrell Williams. Across 20 years in the industry, she has focused on merging high-end product with sustainability, showing how the two can coexist and drive significant consumer impact. Rachel creates brand narratives that resonate with large, diverse audiences, making her ideal for leading The Nat’s mission to connect nature and culture, ultimately making nature cool in the consumer consciousness and encouraging careful purchase considerations.
LinkedIn ↗Amy Bryson
Co-Founder, Campaign and Overall Project
Amy Bryson is an award-winning marketer with 20 years experience from the creative industries, having worked across over 50 global brands from MINI to Starbucks. Expert in creating campaigns with impact, Amy will focus on how we bring radical creativity to THE NAT – and communicate messages of critical importance, in a way that will resonate with the masses.
LinkedIn ↗Al MacCuish
Co-Founder, Co-Creative Director
Al MacCuish is founder and Chairman of Sunshine, part of The Independents Group. He is one of the luxury industry’s leading experts on brand transformation, storytelling, entertainment and IP. Projects include Augustinus Bader, Balmain, BBC Earth, Calvin Klein, Diesel, Ellesse, GANNI, Gucci, Nike and Stone Island.
LinkedIn ↗Meet the team behind THE NAT
THE NAT is a true collective
Joerg Koch is the founder and editor-in-chief of 032c, the influential Berlin-based media and fashion brand known for its provocative cultural storytelling and boundary-pushing design. As Artistic Director of THE NAT, Joerg brings his visionary eye and deep creative network to help shape a new aesthetic for nature — one that is bold, cinematic, and rooted in cultural relevance. With decades of experience at the intersection of fashion, publishing, and art, Joerg is helping THE NAT reimagine how we see, feel, and fight for the natural world.
Jimmy Moffat is a renowned cultural strategist and creative advisor whose career spans photography, education and brand development. As the founder of Red Hook Labs and co-founder of Art + Commerce, Jimmy has shaped the careers of some of the world’s most iconic image-makers while championing emerging talent and social impact. In his role as Advisor to THE NAT, Jimmy brings a sharp curatorial lens and deep industry insight to help elevate nature storytelling and forge bold collaborations across fashion, art, and activism.
Gary Gersh is a legendary music industry executive and cultural connector whose career has shaped the global touring landscape. From signing Nirvana, Sonic Youth and Counting Crows at Geffen Records to being the President of AEG’s Global Talent & Touring divisions, Gary has consistently championed groundbreaking talent and built transformative platforms for artists worldwide. As an Advisor to THE NAT, he brings decades of creative leadership and strategic insight to help amplify nature-positive storytelling and forge powerful alliances across music, entertainment, and activism.
Sophia Li is an award-winning journalist and founder of STEWARD Media. As a UN Human Rights Champion, global correspondent for Prince William’s Earthshot Prize and founding team of Vogue.com, she brings a powerful voice to environmental justice and sustainable fashion. Li’s work spans major media outlets, she has interviewed influential figures from Prince William to Fortune 500 CEOs and youth climate activists. Recognized as a Future Icon and sustainability innovator, Li brings a sharp editorial lens and inclusive narrative approach to her role as Advisor, Fashion Lead to THE NAT — helping to elevate nature-positive storytelling and drive cultural transformation through sustainable fashion and advocacy.
Samata Pattinson is an entrepreneur, producer, and cultural sustainability leader shaping a movement across fashion, music, and entertainment. As Founder & CEO of BLACK PEARL and sustainable fashion partner to The Academy of Motion Picture Arts and Sciences, she has brought culture and environmental consciousness to the Oscars and beyond. A TEDx speaker, VOGUE Business “Champion of Change,” and author of The Sustainable Style Guide for Everyone, Samata has led projects with artists and platforms including Billie Eilish, Maggie Baird, and Coachella, curated conversations at Angelina Jolie’s Atelier Jolie, contributed to curriculum for Cambridge University’s Institute for Sustainability Leadership, and spoken at global forums from COP26–COP28. Her commitment to equity, creativity, and climate action makes her an ideal cultural partner for THE NAT.
Hari Balasubramanian is a sustainability leader who believes all types of capital can drive impact. As founder of EcoAdvisors and EcoInvestors Capital, he has helped guide over $6B in financing to protect species, forests, oceans, and the community partners that depend on them. A former monitoring and evaluation lead at Conservation International with roots in tropical marine conservation, Hari is an IMAGINE Leader who is now focused on channeling institutional capital toward nature-positive solutions — reframing nature as a core asset that reduces risk and creates lasting value.
Project17 helps brands take real action on the planet’s most urgent challenges. With creativity at its core, the team guides businesses to define impact pathways, refine plans, and communicate progress in fresh, distinctive ways. Their global network spans brand strategy, education, disruption campaigns, and more.
The Artemis Agency works at the intersection of entertainment and philanthropy — powering initiatives that drive funding and policy change. From strategic development to event planning and advocacy, Artemis supports nonprofits, foundations, corporations and celebrities in achieving long-term impact. Their storytelling brings critical attention to environmental and social issues, making philanthropy a force for change.
The Sunshine Company is a strategic consultancy and creative agency at the intersection of brand and entertainment, helping businesses build cultural relevance, grow communities, and drive growth through brand transformation, consultancy, design, cultural strategy, activation, and entertainment development. Part of The Independents Group, Sunshine collaborates with global experts in brand experience, strategy, design, and production for luxury and lifestyle brands.
Founded by Colin Butfield and Jonnie Hughes, Open Planet Studios creates content that drives planetary change. From feature documentaries to UN campaigns, their award-winning team blends storytelling with impact. With projects like Ocean with David Attenborough and Breaking Boundaries, and the free Open Planet footage library, they empower global voices to tell nature’s story.
INCA is the 360 creative production agency leading on THE NAT’s event production. Guided by nature-inspired design and sustainable values, they approach every brief with their “Recycle, Reuse, Repurpose” ethos — embedding environmental consciousness into every detail. By merging creativity with responsibility, INCA is cultivating a future where storytelling can help the planet thrive.
We Are Ona, the acclaimed nomadic culinary collective, joins THE NAT Gala as our official food partner — bringing their signature blend of artistry, sustainability, and sensory storytelling to the table. Known for curating immersive dining experiences that celebrate nature’s bounty, We Are Ona will craft a menu that reflects the Gala’s ethos: bold, beautiful, and rooted in the planet. Their commitment to regenerative sourcing and culinary innovation makes them the perfect collaborator in reimagining how we nourish both people and planet.
EcoAdvisors is a Certified B Corporation® that builds robust, multi-partner sustainability programs in the philanthropic world; helps leading global corporations integrate sustainability into their commercial operations; advises governments on policy, regulations and programs; and designs investment strategies for the sustainability transition.
The Planetary Guardians are a bold new collective of scientists, Indigenous leaders, climate activists, business innovators, and cultural changemakers united by one mission: to safeguard Earth’s life-support systems. Anchored in the science of planetary boundaries—a framework identifying nine critical thresholds for planetary health—this group conducts an annual “check-up” on the state of the planet, spotlighting where humanity is overshooting safe limits.
By translating complex data into actionable insights, the Guardians aim to influence global governance, urging institutions like the UN, G7, and G20 to adopt nature-positive policies grounded in scientific reality. Their work is a rallying cry for systemic change, reminding us that we are not separate from nature—we are nature.
Founded in 1993, Pearl Academy is a premier institution for creative education in fashion, design, media, and business. It has campuses in Delhi NCR, Mumbai, Jaipur, and Bengaluru. It emphasises applied learning, cutting-edge technology, and industry-oriented training for its 3,000+ students.
Pearl offers recognised degree programmes in partnership with the Rajiv Gandhi National Institute of Youth Development (RGNIYD). Global collaborations with institutions like the London College of Fashion provide students with international exposure through exchange programmes and global summer schools.
Pearl cultivates innovation, sustainability, and entrepreneurship through incubation centres and advanced tools like 3D printing and virtual reality. Its interdisciplinary approach prepares students with technical skills, critical thinking, and ethical values for impactful careers worldwide.
Pearl Academy is an academic partner institution of Global University Systems.
Circ is on a mission to protect the planet from the cost of clothing. With groundbreaking technology that recycles global post-consumer and post-industrial textiles into fully circular, virgin-equivalent raw materials, Circ is building a circular economy for the fashion industry. Headquartered in Danville, Virginia, a former epicenter of textile production in the United States, Circ is a polycotton blend recycler, Earthshot Prize Finalist, Fast Company Most Innovative Company, a BloombergNEF Pioneer, a TIME Top GreenTech Company, and a Certified B Corporation revitalizing the future of material technology and manufacturing. Learn more at www.circ.earth.
Wanjira Mathai is a formidable force in environmental advocacy. She spearheads transformative initiatives to encourage sustainable and equitable development. With over two decades of strategic leadership, she has catalyzed critical environmental and social change across Africa.
As Managing Director for Africa and Global Partnerships at the World Resources Institute (WRI), she is shaping NGO and philanthropic work on the continent, directing attention, research, and funding to helping the most climate-vulnerable places and communities. She has led the iconic Green Belt Movement (GBM) in Kenya as the former Chair- the organization her mother, Wangari Maathai (2004 Nobel Peace Prize Laureate) founded in 1977-, pioneered investment in women entrepreneurs in renewable energy, and is driving a movement to restore 100 million hectares of African land. She has raised the prominence and visibility of global issues such as climate change, youth leadership, sustainable energy and landscape restoration.
Wanjira currently serves as Chair of the Wangari Maathai Foundation (WMF), is a Leadership Council member of the Clean Cooking Alliance. She is a member of the High-Level Group of the Africa-Europe Foundation and the European Climate Foundation Advisory Council. Wanjira is one of a few Six Seconds EQ Practitioners in Kenya and was named one of Time’s 100 Most Influential African Women in 2018, 2020, 2021, 2023 and 2024.
Nature is sacred: our first teacher and our oldest home. For generations, Indigenous and local communities have listened to her wisdom and lived in rhythm with her seasons. In partnering with THE NAT, I hope we rekindle that reverence and raise the support needed to invest in their guardianship and what has long sustained us.
Co-Founder and Executive Director of Re-Earth Initiative
Xiye Bastida is a Mexican climate justice activist and storyteller. She is the Co-Founder and Executive Director of Re-Earth Initiative, a global youth-led organization supporting resource distribution and frontline leadership. Of Otomi-Toltec heritage, Xiye integrates Indigenous worldviews of reciprocity, interdependence, and intergenerational responsibility into global climate advocacy. She began her activism after her hometown of San Pedro Tultepec, Mexico, experienced heavy flooding. Since then, she has become a leading voice in the youth climate movement, organizing climate strikes, advocating at the United Nations, and championing systemic, justice-centered climate solutions. Through Re-Earth Initiative, she supports youth-led, nature-based projects across the Global South and works to shift climate narratives toward imagination, equity, and collective power. Xiye is a Planetary Guardian, a Climate Advisor for the Rockefeller Foundation, and a UN High-Level Champion Ambassador. She has been recognized as a TIME 100Next honoree, and is a recipient of the UN Spirit Award.
I’m excited for the climate community to finally acknowledge and embrace nature as one of the most important climate solutions. My elders have always said that the stewardship of nature is a collective duty, but it’s also a gift… that of developing deep connection and purpose.
CEO of Coral Gardeners
Titouan Bernicot is the founder and CEO of Coral Gardeners, a groundbreaking organization restoring coral reefs by blending cutting-edge science with a unique community-driven approach.
Titouan was born on a small island in French Polynesia, lost in the middle of the Pacific Ocean, where his parents owned a pearl farm. At the age of 16, Titouan noticed the alarming degradation of his home reef, where he grew up surfing, on the island of Mo’orea, and decided to act. By 18, he created Coral Gardeners with only a few friends and volunteers and brought the organization to a team of over 70 members, from gardeners to scientists and engineers, working around the world with high-impact sites across French Polynesia, Fiji, Thailand, and soon more locations.
With an online community of nearly one million supporters, legendary partners like Rolex and National Geographic and ambassadors such as Jason Momoa and Cristina Mittermeier, Coral Gardeners has sparked a global movement for coral conservation.
As a CEO, Titouan leads with urgency, clarity, and creative ambition. He is not only pioneering a new model for ocean conservation, but also shaping a new archetype for climate leadership—one that’s youthful, media-savvy, and driven by tangible metrics, big partnerships, and global impact.
I’m thrilled to join the NAT initiative to help drive awareness and funding for nature-based solutions. This aligns perfectly with Coral Gardeners’ mission to revolutionize ocean conservation by uniting creative forces and the influence of sectors like science, business, fashion, and culture to make a real impact for our blue planet.
Actor, Model & Advocate
Sabrina Dhowre Elba is a CEO, Actor and Activist. Born in Montreal, Canada and of Somali Descent, she is passionate about gender equality and promoting the empowerment of women and girls worldwide, and was appointed UN Goodwill Ambassador for IFAD in April 2020.
An advocate for human rights and food security, Sabrina has been a keynote speaker at leading global events and also works with various civil society organizations including Farm Africa, as a co-chair for the European Board for Global Citizen, a board member on environmental issues for Conservation International, an ambassador for mothers2mothers and a patron for S.T.O.R.M. Domestic Violence Charity.
Sabrina’s commitment to diversity, equality, and sustainability is reflected in her skincare brand, S’ABLE Labs, which she co-founded alongside her husband, Idris, to shine a light on the needs of melanin-rich skin. The inclusive range features responsibly sourced ingredients, with a focus on African botanicals, in collaboration with smallholder farmers from across the continent.
In 2023, Sabrina was a recipient of a TIME100 Impact award, and was awarded The Crystal Award from the World Economic Forum. Sabrina also recently received an Honourable Mention alongside Idris Elba at the United Nations SDG Action Campaign Awards.
Nature doesn’t exist in isolation from culture – it inspires our best art, and provides the foundation for all creative expression. THE NAT represents a powerful recognition that those of us who have been given platforms in fashion, music and art have a responsibility to use our voices for the planet that sustains us all. This initiative offers a tangible way for our industries to ensure that the natural world continues to thrive for future generations of artists and cultural innovators.
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